The Professional Fighters League, also known as the PFL, has brought in Brian Pressman. Pressman will join the executive team as Vice President of Global Partnerships.
Part of Pressman’s position will be to help expand corporate partnerships, event sales, licensing, and intellectual property to support the growth of the rapidly expanding PFL brand partnership portfolio.
“I’m thrilled to join the PFL as they continue their tremendous momentum thanks to a highly successful 2021 season,” said Pressman. “While they’ve already seen massive success on the partnerships side, I’m excited to use my experience to bring on board even more top-tier brands to this exciting and highly-engaging platform.”
Pressman is an accomplished industry executive with more than 17 years of experience in the sports and entertainment industry with an extensive background in the media and corporate partnership space. He most recently served as Senior Director of Global Sales & Partnerships for WWE, which followed a tenure at the NFL where he led the U.S. Digital Sales team as Vice President of Sales & Sponsorship for NFL Media.
Throughout his career, Pressman has consistently exceeded revenue goals and will strengthen the PFL’s global partnership team which has recently secured deals with VersusGame, Columbia Care, CollectibleXchange and HotelPlanner. He joins PFL as the league continues to experience a tremendously successful 2021 which saw an 87% growth increase in average audience for the 2021 Playoffs, a 39% growth increase in average audience for the 2021 season, an expanded global footprint with elite fighters from more than 20 countries and new partnerships with leading international media companies.
Throughout his career, Pressman has consistently exceeded revenue goals and will strengthen the PFL’s global partnership team which has recently secured deals with VersusGame, Columbia Care, CollectibleXchange and HotelPlanner. He joins PFL as the league continues to experience a tremendously successful 2021 which saw an 87% growth increase in average audience for the 2021 Playoffs, a 39% growth increase in average audience for the 2021 season, an expanded global footprint with elite fighters from more than 20 countries and new partnerships with leading international media companies.
The PFL returns October 27 live on ESPN with six tournament finales and a fight featuring Claressa Shields.